You know, I understand the urge to add the image strip towards the bottom of the poster with the faces of Viggo Mortensen and Naomi Watts. After all, if you are paying good money for two somewhat known actors you might as well plaster their faces all over the marketing materials, right? But I think in this case the strip ends up breaking what is an otherwise excellent poster design.
I like pretty much everything else. The dark color scheme with a few dashes of red is a classic, and it still works. The heavily tattooed hands make for an interesting and memorable centerpiece image. The tagline is intriguing and the poster adequately highlights that this is a David Cronenberg movie. Simple, but striking. However, the strip doesn’t really fit with those elements. Also, this kind of strip with the faces of the main characters has become so common in the art for thrillers that it ends up robing the poster from some of its uniqueness.
So, it could have been better, very easily. I still sort of like the poster tough.