Another Funny Games Poster

Funny Games Poster

For such low key movie (from a marketing push and budget perspective) Funny Games sure has had a lot of posters. Three might not seem like much, but this is the type of film that I would expect to normally have just one US poster.

And what is more interesting, the third poster is very different from the first, which makes me wonder if they had doubts about their initial approach to the posters which led to the new ones.

The change is quite interesting. In the first poster we had a close-up of the victim. The second poster showed us the bloody golf clubs used by the assailants to beat up the victims. And in this third poster the focus changes totally to the “bad guys” and the victims are nowhere in sight.

I really love the first poster, and have mixed feelings about the two others. But I have to admit that this third poster probably has more mainstream appeal. The two young men are quite creepy in this image, with heir bloody gloves and evil stare, but they are creepy in a way that is familiar and because of that not really upsetting. This looks like so many other successful horror movies involving violent killers. The white in the background and in the clothes gives the whole thing a whiff of class that is perhaps a little unexpected, but not overtly so.

The first poster, meanwhile, makes this looks like something much less familiar and possibly much less pleasing in the typical violent thriller way. And perhaps that is more in tune with what the movie is actually like, but it is not a good way to get a broad range of people to want to see the film.

(Via, brought to my attention by John Allison over at RowThree)

5 thoughts on “Another Funny Games Poster”

  1. What really gets me about this one and also the second one is the metallic look that is achieved by the white on white. I don’t know if its intentional but I just can’t help but love the way it looks.

  2. Yes I agree. I bought a big print of the first poster with an extreme close up shot of Naomi Watts. The picture is pure brilliance and a great marketing strategy. Reminds me of movie posters from the 60s and 70s. It has a nostalgic appeal. It makes us think and empathize with the character, while contemplating our own questions and wanting more as an audience. The poster with the clubs does have a different feel with a subtle but strong approach. The third poster allows us to compare and contrast the antagonists on the film. The white on white displays cleanliness, prestige and innocence while the red on white is both profound and disturbing. All three are great pieces of cinematic art. I am anxious to see the film.

  3. I understand the characters are supposed to be waiting to start their “game” in this poster but the first thing I see is murderers atoning for their gruesome sins (a tad disingenuously in Michael Pitt’s case, if I might add…)

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