I can’t say I was too interested in last year’s Arthur and the Minimoys, Luc Bessons’s foray into animation. Not that I dislike animation in general, but that one just seemed like an overly light, not very original exemplar of the genre. Add to that some very so-so reviews and I ended up staying far away.
But even I can appreciate this teaser poster for the follow-up, Arthur and the Vengeance of Maltazard. I imagine that the character portrayed is Maltazard, who seems, from the synopsis, like the main villain for the story. The poster is appropriately dark and ominous, considering it is a character poster for a bad guy.
I think this is a great poster for a second film in an ongoing series, especially one that seemed so light and upbeat in the first time around. It sets up the idea that in this second movie there will be new, dark things to face, possibly things much more dangerous than the ones faced in the first film. So, it both shows that the story will continue and that there some sort of evolution from the type of story we saw in the first movie, thus justifying the existence of this follow-up and giving reasons for seeing it. And it does all that by introducing a new and cool looking character.
I still probably won’t see this, but this poster managed to pick my interest more than anything I ever saw for the first movie.