When I first saw this poster for Slumdog I knew close to nothing about the film, and my reaction was basically “this is very ugly”. I hated the shining, colorful lights, the floating semi-transparent head, and, worst of all, the cheesy “Who Wants to be a Millionaire” inspired substitute for a tagline.
As I learned more about the movie I started to understand the choices in the poster. How the millionaire thing was actually directly related to the story. How the style fit with some of the movie, and so on. No longer I was flabbergasted by the the elements of the poster. It all made sense.
And it still looked very ugly.
But at least it’s sort of an unique design.